Together with MetaHug, Play2Learn created Metahug World to play forward learning. Play forward learning means you can earn metahugs by learning in the Roblox metahug world, which is fun when playing with friends. Also, you can earn an NFT per game won, which happens when learning is 100% correct with the leaderboard, community, and the kid’s DAO that creates the games organized on Discord. Brands add weight to metahug's power through gifting incentives — 'Earn,' the last of the ‘Learn. Play. Earn.’ models, are redeemed like kids playing a game at an arcade, winning tickets (social tokens) for beating the game, and redeeming for candy or a ball (Nike shoes or Starbucks coffee).